About Distinct Marketing Pty Ltd

Distinct Marketing is a marketing consultancy focused on delivering growth initiatives and developing competitive advantages for clients. 

The Distinct Marketing agency draws on 25+ years of advertising, digital and marketing experience in senior positions for companies including James Hardie building products, Yokohama tyres and Y&R advertising. These positions have afforded projects and collaborations with high calibre research agencies, advertising agencies and content partnerships.

The company director Christian Hansen works for clients as a marketing consultant, fill in marketing manager and freelance subject matter expert on building and automotive products.

Distinct Marketing focuses on step-change growth initiatives. Initiatives begin with analysis of a company, brand or product objectives. Then progresses to market demand analysis. Given the dominance of digital marketing, this often means a deep dive into search marketing tools for insights into the language customers use, the size of the demand opportunity and analysis of competitor websites to uncover and quantify market gaps.

The most rewarding part of Distinct Marketing is commencing a campaign and watching the results. Seeing if the insights-based strategies implemented do what they’re supposed to.

Busy marketers who are over-loaded with tasks often feel that the job is done when a project commences. Distinct Marketing knows that this is the most important part. Seeing all the metrics, good and bad lead to powerful discoveries. Often, continuous optimisation leads to more growth than a clever strategy.

Distinct marketing is known for deep analysis, creative thinking, passion and a knack of just knowing what to do and how to get it done.

For a fresh perspective on your business, marketing objectives or challenges, contact us for a free assessment.